Who’s who at Association for Real Change?

Quick Links to Departments:

Association for Real Change UK

Jacqueline Bell, Chief Executive

Jacqueline Bell was appointed Chief Executive of the Association for Real Change in April 2012 and has also taken her seat on the Skills for Care Board.

She has worked at a senior level in the third sector for nearly 10 years. Formerly, she was CEO of Cardiff’s Third Sector Council, Newcastle CVS and Nottinghamshire Action for Voluntary Organisations.

Before reaching CEO level Jacqueline worked within Third Sector Local Infrastructure at the South Yorkshire Funding Advice Bureau. Her responsibilities and influence grew as she progressed in her career within English Local Authorities in the North East and Nottinghamshire, where she developed strategic statutory and Third Sector partnerships.

As one of the first cohorts trained in the UK by the International Association for Public Participation her commitment in encouraging value strength within organisations fits well with where Association for Real Change has come from and where we intend it to be.


Association for Real Change Scotland

James Fletcher, Director

Click here for details of the Scotland Team

Association for Real Change Northern Ireland

Director – We’re recruiting - For more details please see our job listings

Click here for details of the Northern Ireland Team

Association for Real Change Cymru

Jacqueline Bell, CEO

Cymru website

Central Office

Martin Anderson, Finance Manager

Works from the Head Office in Chesterfield as the Finance Manager dealing with all aspects of finance as well as Human Resources for the company.

Liz Soames, Receptionist/Projects Administrator (currently on maternity leave)

I work on reception and I have been at Association for Real Change for over 15 years. As well as my reception duties, which include answering the main switchboard phone and greeting visitors, take bookings for events and help with the day-to-day running of the general office. I also undertaking the administration for the Active Support project Creating an Ordinary Life, the Here To Stay project and the Comic Relief funded project Helping Each Other.

Membership and Marketing

John Robinson, Membership and Communication Manager

John is the Membership and Communication Manager and works closely with Vicky and Jon ensuring that the e-newsletters and other information is produced for members. He also carries out the design work for publications; training packs, leaflets, pdfs, graphics for the website and event flyers.

Vicky Shirley, Office Manager

Vicky is responsible for the general running of Central Office, based in Chesterfield, and is PA to the Chief Executive, Jacqui Bell. Vicky’s role includes organising events, updating and maintaining the ARC websites and helping to produce the e-newsletters that are sent out from Association for Real Change.

Jon Bradbury, Membership and Communication Officer

Jon is responsible for maintaining contact with Members via social media, e-forums and ensuring the members database is maintained. He deals with applications for membership and is also responsible for producing the e-newsletters and information sent out to members and stakeholders, along with John and Vicky.

Ian Briddon, Cleaner

I am the Office Cleaner and part time Administration Assistant.

Workforce Development

Shirley Potter, Head of Workforce Development

I am currently working for Association for Real Change as the Head of Workforce Development; my main focus is to support members and other providers to ensure they have a skilled and competent workforce.  This is achieved through: maintaining, developing and delivering qualifications, training products and services, publications and training funding across Health and Social Care. This includes keeping up to date with current and future changes in workforce development including; qualifications, best practice and legislation across the sector. Whilst also ensuring that we know what type of training and support our customers want and need. It is also essential that along with keeping abreast of any changes and developments,  that Association for Real Change also feeds into learning and workforce development in the sector ensuring the views of members are voiced thus influencing policy and qualification development where and when ever possible.

In my role I manage the Workforce Development Manager, Gill Shaw, who ensures the smooth running of our Qualification Centre, with the able assistance of Margaret Webster as our registrar and administrator and Lisa White as our part time administrator. I work closely with the team who administrator of the Skills for Care Workforce Development Funding (WDF). This WDF funding helps organisations across the sector in England with funding to support their staff training in qualifications in health and social care, thus ensuring we have a skilled and competent workforce in the sector.

I also manage the Association for Real Change Disclosure Service, which is kept running smoothly and efficiently by Anne Rawson providing employers with a speedy and efficient checking system and service for their staff’s Disclosures for England, Wales and Scotland.

Gill Shaw, Workforce Development Manager

My role includes that of Quality Assurance Co-ordinator for the ARC Training Services Qualifications Centre. This involves ensuring that we have robust systems, policies and procedures in place, to comply with regulatory and Awarding Organisation requirements to deliver accredited qualifications, and that these are monitored regularly, to ensure that our learners receive fairness and equality of access to assessment. I try to give the best support I can to all the Development Officers, Internal Verifiers, Assessors and Candidates within our schemes. I also assess and internally verify the qualifications, usually for the Leadership & Management in HSC, the Learning & Development (Education) and Advocacy qualifications.

I also help to write some of the distance learning packages and workbooks produced by ARC as well as planning and delivering bespoke training.

I am a registered nurse for people with learning disabilities and a qualified teacher. I have cared for and supported both children and adults with learning disabilities before taking up a learning and development role, where my responsibilities broadened to include all health and social care professionals, both within and outside the Derbyshire County Primary Care Trust. I have worked at ARC for nearly six years now and got to know many new and wonderful people.

Margaret Webster, Qualification Registrar

I joined Association for Real Change in April 2008 as the Training Consortiums NVQ Registrar. I am responsible for candidate registrations, claiming units and awards/qualifications, issuing certificates, candidate records and archiving, together with a varied range of administration processes which keeps the department ticking!

Anne Rawson, Workforce Development Administrator

My work within the Disclosure Service involves dispatching registration packs, application forms and information packs; the checking of the Disclosure application forms and attending the DBS Consultative Group meetings to keep up to date with changes at the DBS.

Lisa White, Administration Assistant

I have been at Association for Real Change now for 16 years. I used to be based in the General Office and then I moved to the ATS Team in 2010. I do different tasks, people write what tasks they need doing in my book.

Christine Rose, Active Support Consultant and Development Officer

Christine is the consultant for the Active Support Development Service and has been working passionately to raise the awareness of Active Support since the Cymru project in 2005. She is also the Project Manager for the Active Support project Creating an Ordinary Life. Christine is also the Development Officer for ARC Cymru.


Rod Landman,  Project Officer

Rod is based in Devon and has been running the Safety Net project for over three years, raising awareness of Hate Crime and Mate Crime. He is the Project Officer for Comic Relief funded Helping Each Other project which aims to support a small number of young people with learning disabilities, who have experienced sexual exploitation, to develop their skills as trainers to go on and deliver awareness.

Bridget Fisher, Here to Stay Project Manager

Bridget is managing the Here to Stay project which aims to addresses the gap in the knowledge about the health and social care needs of people with learning disabilities from ethnic minority and new migrant communities living in England.

Christine Rose, Active Support Project: Creating an Ordinary Life

Christine Rose is the Project Manager of Creating an Ordinary Life, which is a three year personalisation project to help providers embed a person-centred approach in the support provided to people with learning disabilities and behaviour which challenges services.

Lorraine Hewitt, Project Administrator

Lorraine carries out administration for both the Here to Stay and Creating an Ordinary Life projects.